Be Part of an American Story

The story of America is written in every small business. It’s written in the cafes where we meet our first loves. And in the boutiques where we buy our babies’ clothes. Shop Small® in your community to help write the next chapter. The story of America is written in every small business. It’s written in the cafes where we meet our first loves. And in the boutiques where we buy our babies’ clothes. Shop Small® in your community to help write the next chapter.
Here’s How

Promise You’ll Shop Small

Use social media to show your support in

I promise to #ShopSmall in [STATE]

Share where you shop

Get the word out about your favorite small business like these members of the American Express Team. Take a pic of yourself in front of it and share your photo with #ShopSmall.

See more #ShopSmall pics

Shop Small® in Your Neighborhood

There’s something special about every small business. Find out what some of the ones near you are known for.